Marketfin » Duct Tape Marketing http://www.marketfin.com Just another WordPress site Tue, 22 Nov 2011 01:56:13 +0000 en hourly 1 http://wordpress.org/?v=3.1.2 Finding Your Ideal Client! http://www.marketfin.com/small-business-marketing/finding-your-ideal-client/ http://www.marketfin.com/small-business-marketing/finding-your-ideal-client/#comments Wed, 09 Dec 2009 22:34:06 +0000 admin http://www.marketfin.com/?p=339 As a small business owner, defining and identifying your ideal client is critical. By identifying the key characteristics of your ideal client, you are also defining who IS NOT a good client. Understand the difference can mean the difference between success and failure.

If you a familiar with Pareto’s law or the 80/20 rule, this couldn’t be more true. If you were to identify the top 20% of your client base, you will probably find that these are your ideal clients. They are easy to work with, value your service, and are profitable for your business to provide service. Start with these clients, and write down why they are ideal. After you have identified these characteristics, target more prospects like them and watch your profits soar in 2010!

Enjoy!

httpv://www.youtube.com/watch?v=eHiJmZkwTvs

Go Target, Attack, and Profit!

Matt_Sig_Final_07_2009

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