Entries Tagged 'Marketing Tip'
Posted by admin on March 23rd, 2010 in Marketing Consultant Seattle, Marketing Tip, Small Business Coaching, Small Business Marketing | No Comments
With all of the buzz around Yelp these days, I thought I would give you a little marketing “trick” that will help your marketing copy and messaging. The beauty of Yelp.com and other social search websites is that you can read real authentic reviews from prospects just like yours. Why is that important you say? [...]
Posted by admin on March 20th, 2010 in marketing companies Seattle, Marketing Tip, Small Business Coaching, Small Business Marketing | 2 Comments
If you haven’t read Part 1 of this post from yesterday STOP, don’t pass go read it now before you proceed… RECAP: 1) We have a high level list of follow-up sequences organized by product, service, and target market. 2) We prioritized our list, and focused on ONE and only ONE follow-up sequence that will [...]
Posted by admin on March 14th, 2010 in Marketing Consultant Seattle, Marketing Tip | No Comments
If you are like most small business owners I speak with, one of their primary sources of leads is word-of-mouth and referrals. After studying the main differences in those businesses that excel at word-of-mouth, I have come up with some conclusions that will more than likely help you business as well. Here are three (3) [...]
Posted by admin on March 9th, 2010 in Marketing Consultant Seattle, Marketing Lessons, Marketing Tip | No Comments
How could that be you ask? Certainly everything with volume increases your leads right… As Americans we like to subscribe to the theory of bigger is better, but that isn’t always true when it comes to marketing. Especially today, in the age of Social Media and total transparency. You can’t just hit a button and [...]
Posted by admin on March 2nd, 2010 in Marketing Consultant Seattle, Marketing Tip | No Comments
Kinda harsh I know. I have heard this many times from friends and other small business owners. “My Marketing sucks but…”. But what? The problem I have with that statement is that I have a firm belief we are all marketing businesses at the core. Regardless of what you sell, or service you deliver. You [...]
Posted by admin on February 25th, 2010 in Marketing Consultant Everett, Marketing Consultant Seattle, Marketing Tip | No Comments
We are all totally logical, sane, and rational consumers right? Hahahahaha…That’s pretty funny. That’s laughable isn’t it. Everything you purchase is certainly based on the logical need. The totally rational decision about need vs. want. The well thought out, well executed purchase. Yeah right. Me neither. There’s always an irrational element to our decision as [...]
Posted by admin on January 17th, 2010 in Marketing Consultant Seattle, Marketing Lessons, Marketing Tip, Seattle Marketing Coach, Small Business Marketing | No Comments
If you aren’t familiar with a SWOT analysis, let me give you high level explanation. It it basically an exercise to identify your Strengths, Weaknesses, Opportunities, and Threats. If you look at the image I have provided, you can see that they are built in quadrants to help you isolate areas that are internal assets [...]
Posted by admin on January 8th, 2010 in Business Coaching, Marketing Consultant Seattle, Marketing Tip, Seattle Marketing Coach, Small Business Coaching, Small Business Marketing | No Comments
(Jeopardy music playing in the background) Of course you do. You are a technician, professional service provider, or maybe a retailer right? BZZZZZZ…Wrong Answer! You are in the marketing business. The reality is that we are all in the same business. Our job is to get prospects and suspects to know, like, and trust us. [...]
Posted by admin on December 11th, 2009 in Internet Marketing, Marketing Lessons, Marketing Tip, Social Media, Uncategorized | No Comments
One way you can tie your existing website to your Social networks is to add the Facebook fan box to your website or blog. This widget is very easy to add to your site and is the beginning on linking your social media strategy together in layers. By “stacking” each social media on to of [...]
- "...very informative Social Media workshop. It will help me not waste time and leverage Social Media for my business."
Pam Martin, A. Martin & Co. - "Matt has helped us achieve and maintain a #1 Google ranking for our market. The result has been more leads for our business."
Rob Racz, Everett Real Estate - "..Great overview of Social Networking for a novice."
Margy Bresslour, Moving Messages