Entries Tagged 'Marketing Consultant Seattle'
Posted by admin on March 5th, 2010 in Marketing Consultant Everett, Marketing Consultant Seattle, Social Media | No Comments
You’ve heard of time vampires right? More than likely you are experiencing them every single day. As Social Media proliferates as a social marketing tool, I see more and more business owners getting frustrated. Is this you? Many business owners jump into the Social Media fray then stop their efforts because they aren’t seeing results. [...]
Posted by admin on March 4th, 2010 in Internet Marketing, Marketing Consultant Seattle, Pay Per Click Marketing | No Comments
As the battle for online advertising heats up, I have had several small business owners ask me if they should be using Adwords or Facebook PPC. What should you be using of Pay Per Click? The short answer is, it depends… I would say that while Facebook is fairly young in terms of the PPC [...]
Posted by admin on March 2nd, 2010 in Marketing Consultant Seattle, Marketing Tip | No Comments
Kinda harsh I know. I have heard this many times from friends and other small business owners. “My Marketing sucks but…”. But what? The problem I have with that statement is that I have a firm belief we are all marketing businesses at the core. Regardless of what you sell, or service you deliver. You [...]
Posted by admin on February 27th, 2010 in Business Coaching, Marketing Consultant Everett, Marketing Consultant Seattle | No Comments
One of the strengths of most Entreprenuers is they are extreme optimists. If we weren’t, we would all be screwed. With the shear amount of obstacles and contraints we deal with growing, building, and operating our business. Not to mention balancing family life. I know you can relate… We often times get stuck in the [...]
Posted by admin on February 25th, 2010 in Marketing Consultant Everett, Marketing Consultant Seattle, Marketing Tip | No Comments
We are all totally logical, sane, and rational consumers right? Hahahahaha…That’s pretty funny. That’s laughable isn’t it. Everything you purchase is certainly based on the logical need. The totally rational decision about need vs. want. The well thought out, well executed purchase. Yeah right. Me neither. There’s always an irrational element to our decision as [...]
Posted by admin on January 27th, 2010 in Marketing Consultant Everett, Marketing Consultant Seattle, Referral Marketing, Seattle Marketing Coach, Small Business Marketing | 2 Comments
Most small business owners survive primarily on referrals. Many don’t even know they have a referral marketing system in place, it just happens. What if you were to make a conscious effort to add a complete referral marketing system as a part of your overall marketing strategy. The key here is “system”… That means it [...]
Posted by admin on January 26th, 2010 in Internet Marketing, Marketing Consultant Everett, Marketing Consultant Seattle, Seattle Marketing Coach, Small Business Marketing, Social Media | No Comments
Yep, that’s right a Lasso… What’s a Lasso for anyways? You got it, rounding up your herd. Or in marketing terms, turning “suspects” into prospects that tune into your channel and start getting to know you as you gain their trust. Ok, so what’s the relationship with Twitter? Here you go… Twitter as a Social [...]
Posted by admin on January 21st, 2010 in Marketing Consultant Everett, Marketing Consultant Seattle, Small Business Coaching, Small Business Marketing | No Comments
Really? I know, not the most profound statement but stay with me… If you think about it, many business owners go into their marketing looking for the “quick fix” many times on the one hit campaign that is going to bring in a flood of leads. Reality check… It just doesn’t happen like that without [...]
Posted by admin on January 18th, 2010 in Internet Marketing, Marketing Consultant Seattle, Online Marketing, Pay Per Click Marketing, Small Business Marketing | No Comments
From a marketing perspective, how do you know if it is broken or not without split testing, otherwise knows as A/B testing. As a small business owner you need every marketing dollar to pack the biggest punch possible. You don’t have the marketing muscle and budget of a Fortune 500 company. As such, your marketing [...]
Posted by admin on January 17th, 2010 in Marketing Consultant Seattle, Marketing Lessons, Marketing Tip, Seattle Marketing Coach, Small Business Marketing | No Comments
If you aren’t familiar with a SWOT analysis, let me give you high level explanation. It it basically an exercise to identify your Strengths, Weaknesses, Opportunities, and Threats. If you look at the image I have provided, you can see that they are built in quadrants to help you isolate areas that are internal assets [...]
- "...very informative Social Media workshop. It will help me not waste time and leverage Social Media for my business."
Pam Martin, A. Martin & Co. - "Matt has helped us achieve and maintain a #1 Google ranking for our market. The result has been more leads for our business."
Rob Racz, Everett Real Estate - "..Great overview of Social Networking for a novice."
Margy Bresslour, Moving Messages